Franklin In The Field: Protect Your Investment With One Small Purchase

A true story told by Mark Reeder, Director of Innovation & Field Marketing…

“Here’s the epitome of ’penny wise and dollar foolish’ in our industry: Like many of us, a homeowner lives in an area of the country where it rains. Sometimes, it rains a lot. Their home has a basement, and when it rains, they have a sump pump to collect and remove that water from the lowest part of the residence.

When their home was built, the basement was just a poured concrete room that held theBattery Backup System mechanicals such as the pressure tank, water heater, and furnace.

But today, it’s a different story. A couple of years ago, the homeowner remodeled the basement, and made it a so-called media room, den, whatever. They spent several thousand dollars on the upgrade, then added an HDTV, carpeting, and maybe even a nice pool table. In addition, in the intervening years, the unfinished part of the basement became easy storage for family heirlooms such as diplomas, Little League trophies, and Christmas decorations.

What Didn’t the Homeowner Do?

He didn’t invest a few hundred dollars in a battery-powered back-up sump pump. Maybe their contractor never mentioned it, maybe they didn’t know such a thing existed, or maybe it looked too complicated to install. My guess is that it most likely seemed like an unnecessary expense.

Fast forward a few years … Someday, two things are going to happen at the same time: It’s going to rain, and rain a lot. That “once in every 5 years” thunderstorm. The other thing that’s going to happen is that the power is going to go out. Here’s the irony to me: When is the greatest chance of no power? During that once in every five years thunderstorm that produces a record rainfall! The ultimate double whammy. Or, someday, years down the road, like all mechanical things, that sump pump is going to wear out and stop pumping.

In either scenario, there’s going to be thousands of dollars’ worth of damage and anguish that could have been prevented with a small investment. But alas, that would have been extra money that could have gone to the HDTV or upgraded carpet.”

For more information on our new SPBS Series Battery Backup Systems, click here.